
Dr Christopher Hinton
Senior Lecturer
The Open University Business School
Biography
Professional biography
Matthew is Senior Lecturer in Information Management at The Open University Business School, as well as Head of Department for The Department for Public Leadership and Social Enterprise (PuLSE). His research addresses the impact of e-business on operations, technology mediation and information technology evaluation, especially the performance management of e-commerce applications.
In 2011 Matthew was academic consultant on the much acclaimed BBC series Made In Britain and contributed to the OpenLearn 'Academic Insights' blog supporting the series. Made in Britain won the “TV Programme of the Year” 2011 at the prestigious Wincott Awards. He was also consultant on the 2012 series Built in Britain and has contributed to Inside the Factory, as well as the BBC Radio 4 series The Bottom Line.
He holds a number of key positions with The International Journal of E-Business Research, the European Conference on Information Management Evaluation and the Information Resources Management Association. He is also an external examiner for the Irish Research Council.
He has published more than 60 academic articles and a recent undergraduate book Introducing Information Management: the Business Approach.
Research interests
E-commerce: this research investigates the impact of e-commerce on the internal business processes of organisations. The study is partially funded by the Chartered Institute of Management Accountants, who are keen to discover the impact that the adoption of e-business practices is having on the way that organisations measure the performance of their internal business processes; barriers to the development of electronic-commerce innovations, in particular the migration from legacy systems. Matthew is also part of the team researching Customer relationship management in the financial services sector (supported by Santander).
Teaching interests
Matthew developed and chairs the 60 point undegraduate core module B207 Shaping Business Opportunities, as well as chairing the NHS Leadership Academy funded Mary Seacole Programme and is convenor for B100 An introduction to business and management. His other teaching interests include MBA Dynamics of Strategy residential school and the development of the Masters in Research.
Publications
Book
The Benefits of e-Business Performance Measurement Systems (2008)
Introducing information management: the business approach (2006)
Book Chapter
Digital Poverty in the UK and its impact on higher education: a human rights approach (2025)
The benefits of an e-business performance measurement system (2010)
Managing online customer service operations (2006)
Exploring e-business adoption: a European perspective (2005)
e-Business processes: information and operations for competitive advantage (2004)
Journal Article
Tension in the data environment: How organisations can meet the challenge (2022)
A CRM-based pathway to improving organisational responsiveness: an empirical study (2020)
Reconceptualising e-business performance measurement using an innovation adoption framework (2012)
Discovering effective performance measurement for e-business (2009)
Developing a framework to analyse the roles and relationships of online intermediaries (2007)
Towards a framework for evaluating the business process performance of e-business investments (2005)
Enhancing customer service operations in e-business: the emotional dimension (2005)
The strategic management of operations in e-business (2004)
Avoiding the fate of the dotbombs: lessons from three surviving dotcom start-ups (2004)
Managing the transition from bricks-and-mortar to clicks-and-mortar: a business perspective (2004)
Integrating operations and information strategy in e-business (2003)
Customer Relationship Management Systems: Implementation Risks and Relationship Dynamics (2002)
Towards a pattern language for information centred business change (2002)
Finding the fit: applications of B2B e-business in three UK insurance companies (2002)
Best practice benchmarking: a route to competiveness (1999)
A vehicle for change? A case study of performance improvement in the 'new' public sector (1999)
Other
A Role for Management Accountants in Best Practice Benchmarking (1998)
Presentation / Conference
Performance Measurement in Healthcare: Applying ROI to Human Capital Investments (2021)
Performance Measurement: Evaluating the Effectiveness of E-Learning (2021)
Exploring the user – IT professional relationship (2016)
Implementation dynamics for CRM system development (2015)
E-business strategy in China: Internet pioneers vs pragmatists (2014)
Resolving risk in CRM implementation (2013)
E-business performance measurement practice: a comparative theoretical analysis (2010)
The underlying processes of successful benchmarking: experiences in four organizations (2000)
Making the case for benchmarking (1998)
What really goes on in the name of benchmarking (1998)
Why benchmark? Understanding the processes of best practice benchmarking (1997)